From collection Eastern Illustrating & Publishing Company Collection
LB2010.9.121312
Two couples stand out in front of Langevin's Groceries, a small roadside store. The single-story building with a false-front parapet, typical of c. 1900 storefronts, has modern signs reading the business' name, "Coca Cola", "Budweiser" and "Nation-Wide". Myriad cardboard signs advertising brands are taped on the inside of the shop's large windows. The explosion of automobile traffic in the 1920s and after spawned many such roadside commercial enterprises. Some had fuel pumps out front, precursors of the gas-stop and convenience store.
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LB2010.9.121312